See How ‘Social’ Selling Works
Best Practices, Dealership Marketing

See How ‘Social’ Selling Works

Derek Alexander, rural equipment salesperson for Wright Implement, Owensboro, Ky., has found a mix of automated and personal contact sales strategies to let him be available to his customers 24x7.

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邓禄普轮胎价格表Download these helpful knowledge building tools

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Resources

Create a High Performance Dealership with Bob Clements

Check out the latest articles from Bob Clements, premier management consultant for outdoor power equipment, agriculture and power sports dealerships:

READ MORE FROM BOB CLEMENTS

DMS 2020

ATTEND THE 2020 VIRTUAL DEALERSHIP MINDS SUMMIT

The most influential “Dealership Minds” in the industry will gather online August 3-5 for the 2020 Virtual Dealership Minds Summit.

Learn More

Videos

From the Desk of RLD

  • Claiming the Title of 'Zero-Turn HQ'

    Tractor Supply continues to take over your branding. They recently sent out news announcing the company as the “Zero Turn HQ” now that Toro mowers are available, which join their lineup of Cub Cadet and Bad Boy Mowers.
  • Lynn-Woolf-head-shot-June-2018.jpg

    4 Reasons to Be Thankful You’re a Rural Equipment Dealer

    During this week of Thanksgiving, I wanted to share reasons to be thankful to be in the rural equipment industry. My hope is that these thoughts might give you a boost going into the final weeks of 2019 so you can celebrate a stellar year.
  • Lynn-Woolf-head-shot-June-2018.jpg

    True or False: A Good Dealership Can Sell Anything

    A visit to Wright Brothers Implement Sales and a discussion with second generation owner Myra Powell got me thinking about this line, “A good salesperson can sell anything.” Can that line of thought be extended to “A good dealership can sell anything?”
  • Lynn-Woolf-head-shot-June-2018.jpg

    It’s Worth Your Time

    It's one more thing to add your day, but I promise it will be worth it! Our next Dealer Success Academy — an online, on-demand event — is set for Sept. 11-12, with the sessions starting at 9 a.m. Central on Sept. 11 and running through 9 p.m. Central on Sept. 12.

Rural Lifestyle Dealer Podcast

Know Your Rights Regarding Employee Complaints on Social Media

In this episode of the Rural Lifestyle Dealer podcast, we talk with David James of the law firm Nilan Johnson Lewis, which is based in Minneapolis, about what you can do if an employee complains about your dealership on social media.

More Podcasts

Top Directory Listings

Product Roundups

Top Store Items
2018 Rural Lifestyle Dealer Business Trends & Outlook (PDF)

2018 Rural Lifestyle Dealer Business Trends & Outlook (PDF)

This 46-page extensive management report details the numbers, trends and forecasts for the 2018 rural equipment market, and examines what products dealers expect to be the hottest sellers this year, which new products they intend to introduce or expand upon in their product mix, what their major concerns are for 2018 and so much more. You'll find insightful comparisons of U.S. vs. Canadian dealers, large vs. small dealerships and by major manufacturer, and with 6 additional pages in the 2018 report — a 13% increase — there’s more insight to be found than ever.

2017 Rural Lifestyle Dealer Business Trends & Outlook (PDF)

2017 Rural Lifestyle Dealer Business Trends & Outlook (PDF)

Rural Lifestyle Dealer’s full-length 40-page 2017 Business Trends & Outlook report is now available. This extensive management report details the numbers, trends and forecasts for the 2017 rural equipment market. The report examines what products dealers expect to be the hottest sellers this year, which new products they intend to introduce or expand upon in their product mix, what their major concerns are for 2017 and so much more. The report provides comparisons of U.S. vs. Canadian dealers, large vs. small dealerships and by major manufacturer.

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